MY NAME IS DMITRII SHELENEV
I am a Creative Director, Photographer, and Videographer based in Prague. With over a 10+ of experience in photography and 5+ years in video production, I specialize in creating complete visual campaigns — from the initial concept and creative strategy to execution and final delivery. While photography and video are my core tools, my role extends beyond production: I lead projects as a Creative Director, building teams, shaping the story, mood, and impact of every campaign. My work spans food, fashion, product, and advertising, and I lead projects from initial concept through execution to final delivery.
MY VISION
I believe strong creative work lives at the intersection of strategy and emotion. My goal is to build imagery and campaigns that not only look beautiful but also serve a clear brand purpose: connecting audiences with the brand, inspiring trust, sparking desire, and making a lasting impression.
My approach is to reveal a brand’s true character rather than hiding it behind artificial gloss. Audiences today connect with authenticity — they want to see something raw, human, provoking and relatable. I aim to merge artistic vision with brand objectives, delivering work that is bold, authentic, and timeless.